Duties & Responsibilities• Works with Brand/Marketing Manager in planning brand strategy to further enhance the brand’s portfolio. • Proactive in analysing market trends to improve brand strategies. • Implement brand strategies and activities aligned with business goals. • Understand product brand positioning in the market and build strong brand to generate brand building results. • Managing, planning and executing brand campaign, social media content and outlet event while liaising with relevant departments in the company. • Tracking the development of products initiatives and ensure timely new product launch within objectives and timeline. • Assist in the preparation and submission of Annual Strategic Plan and Budget to satisfy the company’s immediate & long-term profit and growth goals. • Attend to other ad-hoc requirements/tasks as required by superior.
Job Requirements• At least 3-5 years working experience in FMCG industry or advertising agency, preferably F&B. • Creativity and ability to produce innovative and original ideas. • Ability to think strategically, & agile in meeting changing requirements. • Works efficiently and well with other stakeholders. • Able to work out marketing decks or proposals. • Job requires occasional travels for outlet visits.
Min. Education: Degree
Industry: Retail / Wholesale Trading / Property
Spoken Language: Malay, English
Written Language: Malay, English