Duties & Responsibilities
• Works with Brand Manager in planning brand strategy to further enhance the brand’s portfolio.
• Proactive in analysing market trends to improve brand strategies.
• Implement brand strategies and activities aligned with business goals.
• Understand product brand positioning in the market and build strong brand to generate brand building results.
• Managing, planning and executing brand campaign and outlet event while liaising with relevant departments in the company.
• Tracking the development of products initiatives and ensure timely new product launch within objectives and timeline.
• Assist in the preparation and submission of Annual Strategic Plan and Budget to satisfy the company’s immediate & long-term profit and growth goals.
• Attend to other ad-hoc requirements/tasks as required by superior.

Job Requirements
• At least 3-5 years working experience in FMCG industry or advertising agency, preferably F&B.
• Creativity and ability to produce innovative and original ideas.
• Ability to think strategically, & agile in meeting changing requirements.
• Works efficiently and well with other stakeholders.
• Job requires occasional travels for outlet visits.

  Spoken Language:  Malay, English

  Written Language:  Malay, English

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